International sports marketing and sponsorship agency
At Plus Sports, we connect sports with business. We design and implement sports marketing and sponsorship strategies that drive growth for brands, athletes, and competitions across Europe and the Americas.
Strategic solutions inSpain and Americas
We boost sports projects in the Spanish market with strategies tailored to its institutional, commercial, and cultural context.
We develop strategies to enter and grow within the Americas sports market. We facilitate partnerships, visibility, and brand positioning in a highly competitive and dynamic environment.
Countries we work with
Internationalization of sports brands
Looking to expand your project globally? At Plus Sports, we help you grow in new markets with strategies designed to connect with global audiences.
Professionalization of amateur projects
We turn passion-driven ideas into long-term projects. If you manage a club, competition, or event with growth potential but need structure and strategy, we can help. We professionalize from the ground up, respecting the essence and building a solid, sustainable project around it.
Partnerships with Olympic athletes
We collaborate with elite and Olympic athletes to design partnerships that create value for both brands and the athletes who already inspire through their performance. If you’re looking for ambassadors with a story, strong values, and visibility, we’ll connect you with the right ones.
Discoverour services
We support the growth of brands, athletes, and competitions with a global and strategic vision.
Clients we’ve
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Some of our stories
At Plus Sports, we believe results speak louder than words.
Plus Sports played a key role in bringing Rafa Nadal to Puerto Rico for the first time, through the management and execution of a high-profile international exhibition event.
The project formed part of Plus Sports’ activity in the design and delivery of strategic sports events linked to global sports icons.
The initiative positioned Puerto Rico as a new destination within the international sports exhibition circuit.
The collaboration was developed on a project-specific basis, aligned with Plus Sports’ expertise in premium sports events and activations.
Tunergía became the official energy provider of the Ciutat de Valencia Stadium and all Levante UD facilities, with Plus Sports acting as the agency responsible for managing the project.
The agreement strengthened the collaboration between the club and the energy company, driving the transition toward a more efficient and sustainable energy supply model.
From the moment the partnership was activated, all energy powering the club’s facilities was supplied under Tunergía’s management, optimizing overall electricity consumption.
The project stood out for its focus on energy efficiency and environmental impact reduction, positioning Levante UD as a benchmark for sustainability in professional football.
David Cantero del Campo is one of Spain’s leading elite triathletes, competing at the highest international level.
In 2025, he achieved a silver medal at the World Triathlon Championship Series Grand Final, confirming his status among the world’s best.
He finished 5th overall in the 2025 ITU World Ranking, reflecting season-long consistency.
A regular member of the Spanish national team, he is a key athlete in Spain’s Olympic pathway.
Celta Mobile was a telecommunications project launched by Real Club Celta de Vigo, with Plus Sports acting as the managing agency, designed to monetize one of the club’s most valuable assets: fan loyalty.
The initiative introduced a new revenue stream for the club within a mature and highly competitive Spanish telecom market.
Celta Mobile combined competitive pricing with exclusive club-related content to strengthen the relationship between fans and the club.
The project positioned fan loyalty as a strategic business asset and a viable monetization model for football clubs.
RCDE Mobile was a telecommunications project launched by RCD Espanyol de Barcelona, with Plus Sports acting as the managing agency, aimed at monetizing one of the club’s most valuable assets: its fan base.
The initiative emerged in a context of crisis for the traditional football revenue model, intensified by the impact of COVID on ticketing and matchday income.
RCDE Mobile connected fans with the club through a competitive telecommunications service offering exclusive benefits.
The project positioned RCD Espanyol as a reference in innovation and strategic brand asset monetization.
Roberto Sánchez Mantecón is one of Spain’s leading professional triathletes, with multiple top-10 finishes in the World Triathlon Championship Series and a bronze medal at the WTS Bermuda event.
He represented Spain at the Paris 2024 Olympic Games and is a regular member of the national team, valued for his consistency and tactical strength.
A U23 World Champion and European Elite silver medalist, he has competed at the highest international level throughout his career.
In parallel, he has achieved podium results in middle-distance triathlon, confirming his versatility across race formats.
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